POCA & POCA UNVEILS ITS SPRING / SUMMER 2023 "JOY" COLLECTION

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VIDEO OF SPRING / SUMMER 2023 COLLECTION

LOOKBOOK IMAGES OF THE COLLECTION

ALL PRODUCTS OF SS23 "JOY" COLLECTION ON OUR ON-LINE SHOP

CAMPAIGN PHOTOS BELOW

A spring and crisp morning is coming, heralding the arrival of long, warm and beautiful days wrapped in the sun rays, for which the POCA & POCA's girl is eagerly waiting. Staring at the window with longing in her eyes, she remembers how beautiful spring-summer flowers smell, and the wind combs her shiny hair... The magic that nature creates every season constantly delights and motivates her to create unique clothes that reflects surrounding nature, which have their mirror not only in colors but also in shapes and textures.

Wrapped in delicate fabrics, she looks at her wardrobe and the new creations that are waiting for her to put them on. Delicate pastel shades in contrast with strong shades seem to be the perfect composition for the upcoming season, in which the refreshing colors of lilac, beige, pastel pink, lime green, orange, yellow, denim shades, mustard and black will undoubtedly prevail. The POCA & POCA's girl loves all her dresses, jumpsuits, blouses, skirts, pants, shorts and sets. She always has the perfect outfit for special occasions as well as for a daily walk around the city or on the beach.

The Spring / Summer 2023 collection impresses with asymmetric forms, charming frills, bold cutouts under the bust and on the back, decorative buttons with raffia, wide belts with a gold buckle, chain fasteners and a lot of ruffles, which appeared for the first time in the POCA & POCA collection. The classic suit with a double-breasted jacket is back again, but in a new refreshed version - a pink houndstooth. The classic edition also includes pants in a crease in a set with a blouse with frills, made of the same fabric, emphasizing the formal character of the whole set. There were also dresses and jumpsuits perfect for evening outings that will make every woman feel special.

Many of the outfits in this collection have been sewn of colorful fabrics and checked patterns, which are perfect for going out with friends, shopping and everyday walks around the city. For supporters of 3D fabrics, clothes with feathers and fringes still reign supreme, adding chic to any styling. The collection is also rich in volume, airy dresses designed for holiday trips. A wide range of cuts - from everyday sets, through timeless classics, to sophisticated and original outfits, means that even the most demanding women will find their love here. POCA & POCA, as always, doesn't disappoint in terms of the workmanship of its products, also this time it focuses on refined finishes. Impeccable details, the best quality fabrics and linings have been selected for the projects so as to emphasize their qualities, and thus emphasize the female figure.

The Spring / Summer season is perfect to expose positive energy, capture all the beautiful moments and close them in our mind as the beloved emotion - joy!

The Spring / Summer 2023 "JOY" collection is available at the POCA & POCA boutique in Galeries Lafayette in Dubai Mall and Our on-line Shop at www.pocaandpoca.com.

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